The first Friday in August brings a toast to ales, lagers, and pilsners that put the international in International Beer Day.
And this day is perfect for those that do enjoy those drinks, and to appreciate the people who make them – Beer Day!
To celebrate this special festival, we have specially launched beer-related custom jerseys, come and customize. Dress up in unique custom jerseys and cheer on for Beer Day!
For many, beer is often a staple beverage for many occasions including parties, sporting events, tailgating, and simply hanging out at the local bar. But why is it that beer is often the beverage of choice for outings rather than wine or liquor if all three are alcoholic drinks?
As it turns out, the popularity of beer isn’t for its taste (although many Americans have a love for the different hoppy flavors of each unique beer). It’s for its social factor.
Liquor is often very pricey and intimidating while wine is often enjoyed for the sake of relaxing or lounging with friends and family.
Beer is a social drink. Bars and pubs have a unique social value, especially when included in a given neighborhood. They’re a space of camaraderie and fun.
Because beer is the beverage of choice in these locations, the beer itself has become a staple drink of social and familial comfort.
If you’re a drinker, beer is what you drink in social space because you’re able to enjoy the alcohol without becoming quickly intoxicated the way you would with liquor.
You’re able to enjoy the company of your friends, family, and co-workers in a space that celebrates that social gathering and sense of community. The same is true for cocktails.
Compared to shots, cocktails are lighter and flavorful, which allows you to enjoy them in a social setting without necessarily getting drunk.
Perhaps there’s a porter or a Belgian in your glass. Whether yours is fermented or not, dark or pale, hoppy, bitter, smooth, raise your mug. Lift it high among friends around the world, thanking those who work at brewing delicious beer in your local area. Why? Because International Beer Day brings the world together, celebrating the beers of all cultures on one remarkable day.
Did you know that this is a day for beer lovers everywhere? In backyards, taverns, pubs, and breweries all over, people celebrate beer’s greatness while showing gratitude to their bartender and waitstaff.
“A fine beer may be judged with only one sip… but it’s better to be thoroughly sure.” – Czech Proverb
Better yet, don’t miss it. Enjoy a glass with friends. Try a new beer. If you don’t know what to try, here are some suggestions.